People Value Canvas in use
Waag BY-NC-SA

People Value Canvas now online available

The People Value Canvas is a unique tool to support designers and stakeholders in a systematic manner to gain insight into what people actually consider to be valuable. This helps to describe critical aspects of a concept, leading to a value proposition for the user and using empathy as a tool for social impact.

The People Value Canvas is closely connected to the logic of the Business Model Canvas (Osterwalder, 2009). Combining the two canvases ensures the development of a foundation for effective, and economical sustainable solutions.

Read more about using the People Value Canvas in practice, and download the manual and template on the project page.

Waag developed the People Value Canvas within the project Express to Connect supported by EU-JP AAL.