100% Amsterdam textile

100% Amsterdam Textile will design an iconic garment for the mayor of Amsterdam as part of Amsterdam’s 750th anniversary. Waag's TextileLab and The Linen Project are collaborating to make a garment from Amsterdam-produced raw materials together with the local makers’ community. Through this project, 100% Amsterdam Textiles aims to inspire and encourage new forms of business, reimagining how textiles, from fibre to design to clothing, can be produced within the city boundaries.

Verversstraat, Staalstraat and Raamgracht are street names that recall the textile industry that flourished in Amsterdam from the late Middle Ages to the mid-20th century. 100% Amsterdam Textile bridges this history with contemporary, sustainable developments. By putting the spotlight on local and plant-based production, a connection is made between this rich history and contemporary developments in sustainable textiles.

Drawing from the city's deep textile heritage and present modern craftsmanship, new value chains can emerge based on sustainability and circularity. The flax and natural dyes are cultivated and processed within the city borders, fostering collaboration with local partners. Both Waag and The Linen Project, partners in this project, believe in alternative value chains in which circular makers’ communities are activated. Together, they are demonstrating that alternative, sustainable value chains guided by ‘doughnut economy’ principles are possible.